As a result of studies of Promoturk Association carried out for two years, agreement reached with Reed Exhibitions, who is the organizer of “PSI” exhibitions that bring world promotion industries together. The exhibition, which will be held this year will take place with the contributions of “PSI”, is a world-wide brand. The exhibition will be a global brand with its new name called “Promoturk - powered by PSI”, due to PSI’s half-century of experience and global network. It will offer the opportunity to PSI members from Europe and all over the world to establish new commercial partnerships and will give the chance to meet their suppliers to exhibitors and visitors. As a result of this agreement that is carried out by Promoturk Association, this year 26th International Promotional Products Exhibition is organized by Promoturk Association and ITE Group Plc.’s Turkey Office EUF International Trade Fairs, between 22-25 September 2011 in Istanbul Expo Center / Cnr Expo, Turkey.