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23-01-2012 New chairwoman at Promota
UK – The British industry association, Promota, has appointed a new chairwoman: Trudi Duncombe, director of bespoke garment manufacturer Infinity Clothing, succeeds David Webster and will take over the chair with immediate effect.
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16-01-2012 Xindao celebrates its 25th jubilee
Xindao celebrated its 25th anniversary at the 50th PSI Show in Düsseldorf (January 11-13, 2012).
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16-01-2012 Promotional products score highly as advertising medium
New German research shows that promotional products are one of the most effective advertising mediums. The products are being used and retained by recipients for long periods of time. The new campaign ‘Nothing brings you closer’ from the European Promotional Products Association EPPA, zooms in on this differentiating value of the promotional product.
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12-01-2012 Photo's Promoturk-powered by PSI fair Istanbul 2011
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27-12-2011 New BPMA study on promotional products
UK - Promotional merchandise can deliver a higher ROI (return on investment) than radio and outdoor advertising and a ROI that is equal to TV and print advertising. This is one of the results of a survey on the power of promotional products in the UK conducted by the BPMA (British Promotional Merchandise Association) together with ActionPoint Marketing Solutions this summer.
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29-07-2011 EPPA raises awareness again for importance code of conduct.
Report finds widespread violations at Puma factory in Cambodia.
Phnom Penh - An independent report commissioned by German sportswear giant Puma AG has uncovered an array of violations of national law, international practices and the company's own rules at a Cambodian subcontractor.
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19-07-2011 EPPA: setting new standards
EPPA works on the development of an European standard for social and environmental responsibility, framed in a so called certifiable ‘code of conduct’. A workteam from companies in our industry is making huge progress.
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12-07-2011 Promotional products remain effective
PPAI research shows:
20.9% of respondents make a purchase after receiving gifts.
13.4% of respondents make a purchase after seeing an advertisement.
7.1% of the respondents make a purchase after seeing a TV advertisement.
4.6% of the respondents make a purchase after viewing an online advertisement.
http://www.ppai.org/inside-ppai/research/research-videos
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06-07-2011 Antonio Tajani in Rotterdam to check toy safety in the EU
Rotterdam, The Netherlands - Vice-President Antonio Tajani, European Commissioner for industry and entrepreneurship, was, together with EPPA and other representatives of the Industry, at the harbor of Rotterdam to verify the opening of containers filled with toys that are daily checked to ensure that no harmful toys enter in the EU market.
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06-07-2011 VÖW Fritz Bauer appointed Honorary President of the VÖW
During the 20th anniversary celebrations of the Austrian industry association, VÖW (Association of Austrian Promotional Products Distributors), which took place in Kitzbühel from June 16th-18th, Fritz Bauer was appointed Honorary President of the VÖW.
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06-07-2011 BAPP: new board elected
At their General Annual Meeting, which took place during the BAPP Networking Day on May 26, the Belgian industry association BAPP (Belgian Association of Promotional Products) has elected a new board for 2011 and 2012.
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28-06-2011 Promoturk and PSI: increasing strength!
Promoturk Exhibition is the only address of the sector in the region for 25 years, with the honor of surpassing the quarter-century with the power taken from the industry, adds one more this year to its “new-generation” concept created by the philosophy of always looking to the future.
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28-06-2011 Toy Safety Changes
Toy Safety Changes: New toy legislation which takes effect from July 2011 is designed to catch up on the advancements in manufacturing and technology.
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28-06-2011 Supplier Steering Committee: supporting EPPA's members
What is the role of the members and what is the role of the SSC in our Campaigning and CSR program?
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28-06-2011 Promotional Products: Effective and sustainable
EPPA is taking the lead in communicating the effects of promotional products and driving sustainable development.
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28-06-2011 EPPA's role in Europe
EPPA is the association of companies that work in promotional products, as part of the advertising industry
EPPA is the association for the European Promotional Products industry. The total promotional products industry in EU covers around 10.000 companies and represents a turnover annually of euro 12 bilion.
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28-04-2011 Press release FYVAR
Increased presence of FYVAR in Exporeclam 2011